Lunches
Saturday
|
12:45 pm
Batten Hives

From 0 to 1 Million+ Followers

From 0 to 1 Million+ Followers: How to Leverage Social Media to Build Your Business in 2023

Taught by Olivia Barnard, a former McKinsey consultant and social media influencer with 1.3 million followers

Social media is the future. There were 50 million content creators in 2020. In 2022, the number jumped to more than 300 million (Adobe). As the creator economy continues to grow, so does the shift away from traditional forms of marketing to social media. In 2022, social media video ad spending grew by 20.1% to $24.35 billion (Hootsuite). Social media is the future; don't get left behind. 


In this lunch and learn, Olivia will share her personal experience growing her online brand to 1.3 million followers across 3 platforms - Instagram, TikTok, and YouTube.

Through social media, you can: 

💼 Generate new leads for your business (real estate, coaching, teaching, medical) and scale it to seven figures 

🍰 Create a side hustle (photography, baking, pottery) that makes multiple six figures

📲 Build a career as a digital marketer for small businesses or Fortune 500 companies

🎤 Establish yourself as a thought leader and receive invitations to speak at conferences 

🏑 Share your hobbies and build an audience of people with similar interests

💋 Become an influencer and get paid to talk about products you love 


The possibilities are endless! 


From 0 to 1 Million+ Followers

From 0 to 1 Million+ Followers: How to Leverage Social Media to Build Your Business in 2023

Taught by Olivia Barnard, a former McKinsey consultant and social media influencer with 1.3 million followers

Social media is the future. There were 50 million content creators in 2020. In 2022, the number jumped to more than 300 million (Adobe). As the creator economy continues to grow, so does the shift away from traditional forms of marketing to social media. In 2022, social media video ad spending grew by 20.1% to $24.35 billion (Hootsuite). Social media is the future; don't get left behind. 


In this lunch and learn, Olivia will share her personal experience growing her online brand to 1.3 million followers across 3 platforms - Instagram, TikTok, and YouTube.

Through social media, you can: 

💼 Generate new leads for your business (real estate, coaching, teaching, medical) and scale it to seven figures 

🍰 Create a side hustle (photography, baking, pottery) that makes multiple six figures

📲 Build a career as a digital marketer for small businesses or Fortune 500 companies

🎤 Establish yourself as a thought leader and receive invitations to speak at conferences 

🏑 Share your hobbies and build an audience of people with similar interests

💋 Become an influencer and get paid to talk about products you love 


The possibilities are endless! 


America/New_York
Mar 25, 2023 12:45 PM
Batten Hives

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Other Sessions

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Specials
Friday
|
10:00 pm
Chinatown Country Club
Afrolituation x World Afrika Party sponsored by Amplify Africa
Sounds by Spinall, SuperSmashBroz, KingCollins and $25 for Conference Attendees All Night
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Afrolituation x World Afrika Party sponsored by Amplify Africa

10PM-2AM
Chinatown Country Club
9a Tyler Street, 3rd Floor
Boston, MA 02111
$25 for conference attendees until 12:30AM

https://www.eventbrite.com/e/afrolituation-x-world-afrika-tickets-579664350677

America/New_York
Mar 24, 2023 10:00 PM
Chinatown Country Club
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Breakout 3
Saturday
|
3:45 pm
Aldrich 109
Democratizing Energy Access
Accelerating Meaningful and Sustainable Energy Access across the Continent
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Democratizing Energy Access

There are currently 800 million people without access to energy in the world, 80% of them are in Africa. This lack of energy stifles economic growth and development. There are several reasons why access to energy remains a challenge across Africa – insufficient generation capacity, poor transmission and distribution infrastructure, lack of affordability and inadequate regulation. This panel seeks to discuss how the public and private sector can work together to solve Africa’s energy crisis.

America/New_York
Mar 25, 2023 3:45 PM
Aldrich 109
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Specials
Saturday
|
3:45 pm
Aldrich 107
Fintech in Africa: The End of the Beginning
Special Fireside Chat with McKinsey
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Fintech in Africa: The End of the Beginning

Africa’s fintech industry is coming of age. In the face of political and economic challenges and a global pandemic, fintech on the continent is booming. Come and listen to what comes next in the fintech space. Join Mayowa Kuyoro and Uzayr Jeenah, partners at McKinsey & Company, as they discuss the recent report on fintech in Africa.

America/New_York
Mar 25, 2023 3:45 PM
Aldrich 107
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